Cray and Phizzle

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The Phizzle/Cray partnership enables organizations to deploy one of the world's most powerful customer data aggregation and identity resolution solutions resulting in real-time, hyper-personalized customer engagement. Phizzle’s technology creates unique customer behavior profiles by aggregating data from any source in real time and at scale, powered by the performance and speed of Cray supercomputing.

Phizzle’s technology solutions enable brands to create a true 360-degree view of customer profiles. Integrated with SAP HANA, Phizzle can consolidate customer data in one place with processing speeds of millions of records per second in real time. Customer profiles are continuously enriched as new data becomes available, linking online and offline customer activity to produce an accurate view of customer behavior. Phizzle also provides engagement tools that build customer interaction with brands and promote additional customer data collection. Phizzle’s API-based solutions are available in the cloud, on-premise, or using a hybrid approach to meet specific organizational requirements.

On-Demand Webinar

Experts from Cray, CMSWire and Phizzle take an in-depth look at using real-time data to connect with customers in this on-demand webinar, “Hyper-Personalize Your Customer Experience with Big Data.” We show you how to use your data to get the best content to your customers at the right time in the buying cycle.

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